Google Tries To Make Mobile Ad Campaigns Easier To Run (And More
It’s no secret that the rapid shift of online activity from computers to smartphones and tablets presents a big challenge to online advertising leaders, from Google to Yahoo to Facebook. No other issue weighs as heavily on these companies’ shares today
Google Enhances AdWords, Possibly Correcting Mobile Ad RatesAdweek
Google Revamps AdWords In Bid to Boost Mobile Ad
Google AdWords New Enhanced Campaigns Connect Ads With Multi-Device Search Engine Watch
Memeburn -The Drum
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